Overview

Go Steer is an integrated tech platform for the car rental sector in Saudi Arabia. It includes a Rental Management System for businesses, a customer app for booking, and a driver app for vehicle delivery and pickup.

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Objective

To create a seamless and unified digital experience across all user touchpoints in the car rental process.

Solution

We led the UX and UI development across the entire system, designing user-friendly and responsive interfaces for rental operators, customers, and drivers. Each interface was tailored to the specific needs of its users, resulting in a more efficient rental process, improved engagement, and higher operational satisfaction.